Understanding SEO

Not many people realize that writing an article in digital media requires SEO. But not a few people who understand what SEO is and why you should use SEO. Search Engine Optimization (SEO) is a way to make our site or blog at a level of visibility in search engines. Understanding more easily, SEO will create a website into the front row in search engines such as Google, Yahoo, or Bing.


So, when internet users want to search for content by entering keywords or keywords related to the content of the content on your site, your website will appear on the first page of search engines. Why should you use SEO? Because this is a trigger for more internet users to visit your site. If you are still confused with the understanding of SEO, the following SEO illustration briefly.

Understanding SEO: SEO illustration

A car company has a website in which there is a price list for the type of car type A, type B, and type C. If the site uses the correct SEO when there are users who search for the keyword “type A car prices,” then the website This car company will appear on the first page in the search engine. That’s like a little picture of SEO activities that are right on target. The site will be easily found by consumers who will certainly benefit the company.

Why need to Understanding SEO

SEO has a very influential advantage on a website, especially on companies that sell products or services. Here are the reasons why a site must use SEO.

1. Increase Visitor Traffic

The more internet users who search for the contents of the content on your site according to certain keywords, the more visitors visit your website. That is because the links that point to your site are on the main page in the search engine.

2. Increase in Sales

The current plurality of internet users makes people more search for a product or service through search engines. If your company’s site uses good and correct SEO, the search engine will direct users to enter your company’s site. Prospective customers who visit are usually those who are ready to buy.

3. Consumers Looking for Services or Products

As we know that to sell a product or service requires a marketing technique to make sales. This is indeed effective, but it will be even more helpful if a company uses SEO for its website. Because the digital age makes people rely more on the internet to find a service or product. And not the owner of a company that is busy looking for consumers.

4. Low Cost but Effective

When compared to selling services or products using advertisements, SEO certainly has a much more affordable price. Especially for you, small business owners who have limited finances but want your business to be known by potential customers. You can create your site using SEO, or if you can’t do it yourself, you can use SEO services that are much cheaper than advertising.

That is the reason why SEO is important for a website. If you are a business owner in this digital age, you will need a website, so you don’t compete with similar competitors. However, if your site does not use SEO that is good and right, then do not expect potential customers to glance at the products or services in the company you have.